(but if you are already there…do not waste a momentto engage a seasoned communications specialist) If your company or a client of yours is facing bankruptcy or foreclosure, in the process of turbulent turnaround management, or experiencing negative news media coverage, it is important that a crisis communications plan is … Read More
“My father (who would have just turned 92) was ahead of his time…he repeatedly said to me, ‘You cannot possibly know where you are going, if you have no idea where you are today,’” notes Kaye Communications, Inc. President & Chief Strategist Bonnie S. Kaye. As more and more businesses … Read More
In tough economic times with difficult decisions to be made to improve a balance sheet, the natural instinct for most business owners is to cut back rather than invest for success. However, true visionaries know that, even in a shrinking marketplace, there is ample business out there, and they proactively … Read More
