For its news media campaign for the $100 hamburger that was “literally and electronically heard and seen ‘round the world’,” to commemorate the debut of the Old Homestead Steak House’s newest location, Kaye Communications, Inc. earned the coveted  2007 Bernays Award presented by the Gold Coast PR Council (GCPRC) at the council’s recent annual awards luncheon.   Kaye Communications, Inc. media debut of the “Rolls Royce of burgers” generated more than $1.7+ million in broadcast media coverage within the first two days from its media introduction (not including its July NBC Today Show live segment from Rockefeller Center in Manhattan), and [...]